33. Schlitz Beer (the 1950s)
Women were expected to do everything in the house, but they were also subjected to criticism without gratitude. Excellent work, Schlitz.
34. Western Electric (the 1950s)
Western Electric believed they were onto something with this “new age” version of a landline telephone, and who can blame them given the limited technology available at the time?
35. Martini & Rossi (1960s)
We felt a lady as a floor mat or a wall mount would be the worst thing on this list. But hold on to Rossi because she’s now nothing more than a caged beast.
36. Honda (1970s)
“A woman’s automobile” appears to be the only thing you need to see on this marketing flop to comprehend the 1970s attitude toward women. In the most unpleasant way possible, Honda was attempting to communicate that they do not manufacture “weak, womanly” vehicles.